- 01
Your website should be as clear as your mission
Most organizations that come to us share a version of the same problem: years of content, competing audiences, and a website that reflects the org chart instead of user needs. We fix that. We bring clarity to the structure, the content, the navigation, and the design so the whole system works together and your team can manage it without calling us every week.
- 02
Strategy and UX before pixels
Every website engagement starts with discovery. We interview stakeholders, audit existing content, map user journeys, and define what the site actually needs to do. Tamara Olson, our founder, leads this phase, bringing a decade of UX experience including leading design and research at Google. The result is a site architecture grounded in how people actually think, not how your organization happens to be structured.
- 03
Design that earns trust on first scroll
Bruce Viemeister, our Head of Design, leads the visual direction for every website we design. We create cohesive visual systems (not templates) that communicate credibility, professionalism, and warmth. Many of our clients engage us for branding and web design together. We take your organization from positioning and visual identity through to a fully built, content-loaded WordPress website with the same team, same understanding, no translation layer. For organizations going through a rebrand or launching something new, this eliminates months of coordination between separate vendors.
- 04
Custom WordPress, built for your team
We build custom WordPress themes from scratch. No page builders, no Divi, no bloated plugins. Every site gets a tailored admin experience designed for your content team, not a developer. Flexible page builders, intuitive content modules, and clean code that makes your site fast, accessible, and future-proof. Your team publishes content. Our code stays out of the way.
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read postfrequently asked questions
Studio Simpatico is a New York City web design agency that works primarily with nonprofits, foundations, healthcare organizations, and mission-driven teams. We specialize in organizations with complex content, multiple audiences, and a need to communicate clearly online. We also design custom WordPress websites for law firms, B2B companies, startups, and other organizations where the website needs to make something complicated make sense.
Yes. WordPress is Studio Simpatico’s platform of choice and where our deepest expertise lives. We build custom WordPress themes from scratch in our NYC studio using clean, semantic code. If your project requires a different platform, we’re happy to discuss it, but most of our clients benefit from WordPress’s flexibility, content management capabilities, and long-term viability.
Studio Simpatico’s website design engagements typically include discovery and content strategy, information architecture, UX design (wireframes and user flows), visual design, custom WordPress theme development, content migration, QA, launch, and post-launch support. We scope every project based on your organization’s specific needs. A five-page brochure site is a different engagement than a 200-page nonprofit content hub.
Studio Simpatico’s website projects typically run 2 to 6 months from kickoff to launch. The timeline depends on scope (content volume, number of templates, integrations) and how quickly your team can provide content and feedback at key milestones. Our New York City team keeps the process moving with clear deadlines and regular check-ins.
Studio Simpatico’s website projects typically start in the mid-five figures. Pricing depends on scope, content volume, complexity of the design system, and any custom functionality or integrations. We provide detailed proposals after an initial discovery conversation so you know exactly what you’re getting.
Yes. Studio Simpatico regularly takes over WordPress websites built by other agencies or freelancers. We start with a technical and content audit to understand what exists, what’s working, and what needs to change. From there, we either redesign within the existing WordPress installation or build a new custom theme from scratch, depending on the state of the codebase.
Yes. Many of Studio Simpatico’s clients, especially nonprofits and healthcare organizations, have years of accumulated content that needs to be restructured before a redesign makes sense. We help with content audits, information architecture, navigation strategy, and content migration planning. We don’t write copy, but we define the structure it needs to fit into.
Yes. Studio Simpatico offers flexible WordPress maintenance retainer plans from our NYC team that include updates, security monitoring, performance optimization, and development hours for ongoing improvements. Most of our website design clients transition to a maintenance plan after launch.