Time for an update
As SocialCode grew beyond the social media industry to tackle larger markets such as consumer insights, the SocialCode visual identity needed an update to reflect the same sentiment. The emphasis was taken from ‘Social’ and shifted to ‘Code,’ alluding to unlocking consumer insights as well as SocialCode’s proprietary technology.
Note: The identity and visual work was done by Sinan while he was in-house at SocialCode. Studio Simpatico (formerly Tamara Olson Designs) was hired to complete the WordPress website development work.