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Why We Love Sketch

We get a lot of questions about the software and tools we use to build our projects. When it comes to web and app design, Sketch is the one we can’t do without.

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The Simpatico Design Process: Understand, Imagine, Make

At Simpatico, we design for a variety of verticals, media, and projects—from real estate developer websites to non-profit organization logos to fin tech product/UI design. As a small shop, we’re committed to being flexible about deviating from our typical process when we think it will produce better results for our clients. That said, our approach… Read more »

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How do you build custom WordPress websites?

We build and maintain sites for our clients using WordPress, and specialize in building custom themes. We use our rich background in user experience to ensure that the WordPress back-end (where you login to update your content) is as user-friendly as the front-end (what your users see).

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What is UX Design?

Tamara tackles the elusive question (what IS UX?) with an unlikely metaphor.

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How do I use the Yoast SEO plugin?

For all small business WordPress sites that we create, we install and use the Yoast SEO plugin, which is (at the time of this article’s writing) the industry leader. SEO, or search engine optimization, is an important tool to help you drive traffic from search results on search engines like Google, Yahoo, and Bing to your… Read more »